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  2006 Awards Nominees  
 
 

Nominee: Mr Richard Mak
Company: Alpha-Plus Training Consultants Pte Ltd
Address: 34 Craig Road #06-02 Chinatown Plaza
Website: www.innovation.com.sg

Interview with Mr Richard Mak
 
1. What is the nature of your business? (Business Profile)
We are in the business of transforming lives through training and consulting. We have a proprietary framework that serves as a blueprint for personal success. This framework is called MOLI which inculcates the enterprising mindset and equips you with the skillset to continually seek out opportunities for innovations and to make things happen through creative partnership. We have also developed Zeros-To-Heros, the world’s first boardgame that engages the enterprising spirit. The Boardgame and the complementary MOLI-based training programmes aim to propel our customers toward possibilities, productivity and profitability. We are committed to cultivating the enterprising spirit in every individual in the global marketplace. Our vision is to revolutionize entrepreneurship & innovation programmes. We aspire to become a truly borderless organisation that blends e-learning, different types of educational boardgames and training programmes over the coming years.
 
2. What made you embark on this venture choice?
At different phases of life, I would like to do different things. In my 20’s, it was to learn the ropes and climb the corporate ladder. In my 30’s, it was to carve a niche for my business and now in my 40’s, I will want to transform lives and make a positive impact on others. I have a vision of nurturing a whole generation of enterprising Singaporeans who could compete effectively in the global arena.
 
3. How does your business work?
I see my company Alpha-Plus Training to be in the business of intellectual property development. We are currently developing the corporate version of the Zeros-To-Heros boardgame; a Project Management boardgame (initiated by Singapore Polytechnic students); an Emergenetics cardgame that brings out one’s inherent thinking style. These suites of boardgames serves as a tool for experiential learning. While playing the game, participants have FUN and discover for themselves what it takes to be enterprising. We are packaging all these intellectual properties into programmes that we could license to others around the world.
 
4. Did you have the capital to start the business or did you have to borrow from someone to get started?
I used my savings to start my business. However, as my business is in corporate training and personal development where intellectual property matters and not the physical assets, I do not need much capital.
 
5. Do your parents have their own businesses too? Have they inspired you in one way or another?
Yes, both my parents were businesspersons. Both of them were in the photography business. I am very much inspired by my father who is a self-made man and an innovator. He pioneered electronic lighting for in-door lighting. He brought in machineries from overseas that could mould photographs onto ceramic and plastic plates. He retired in his early fifties. My parents are my role models. They gave me a first-hand feel of the ecstasy and agony of operating a business.
 
6. What was your childhood dream? When did you decide that you would strike out on your own instead of working for someone else?
My childhood dream was to be a soldier boy. But my dream changed over time. I decided to strike out on my own after I have gained sufficient corporate experience. My first job was as an accountant in a Japanese merchant bank with exposure in accounting, financial and banking. Alas, I found that the role of an accountant is basically a back office job. I wanted to be at the forefront where the action is, so I made a career switch to sales & marketing. I was a Promotions Manager with Asia-Pacific Breweries, the maker of Tiger Beer. Later, I assumed the position of Senior Manager with the Salim Group, one of the largest conglomerates in Asia. But the most significant factor that prompted me to strike out on my own was my stint as a lecturer with a local polytechnic. When I was there, I spearheaded the development of the Entrepreneurship programme. I was heartened by the fact that some of the graduates actually started their own businesses. I felt that my entrepreneurship programme had impacted some young lives. Later, I was disheartened to note that all of their businesses went bust and that they had to seek corporate employment. I felt somehow responsible for their business failures. Even though I taught entrepreneurship, I was never an entrepreneur myself. This sparked my research into what makes an entrepreneur ticks. I started my training company to have a first hand feel of what it is like to be an entrepreneur. I sieved through the curricula of various business schools that I have taught in. But I could not find an integrated framework that I am convinced will work. Over the course of 17 years of research and consulting, I have distilled the essence of entrepreneurship success into a framework called MOLI. This is an acronym for: Mindset, Opportunity-seeking, Leverage and Innovation.
 
7. Why does someone decide to be on their own rather than join an existing company?
Now that I’m in my forties, I would like to have control over my life. I would like to chart my destiny and to seek God’s direction instead of taking instructions from others. I sincerely believe that I can value-add to others by positively impacting their lives, if not transforming them totally. It is not about money, it is about passion and seeking the true purpose in my life and fulfilling my dreams.
 
8. Are there at any point in your life that you experienced a significant event (WW2, racial riots of the 1960s, the Economic Crisis of the 80s or 90s, SARS, new competition or shifts in market behaviour and trends) which affected or influenced you and your business that made you change the way you think and do your business?
This has to be during the heady days of the dot.com era in the year 2000. My worst investment was in a web portal company that I had set up. I lost $80,000 of my own cash and another $50,000 in opportunity cost. I considered these to be tuition fees that I have to pay, to learn first hand from others about the art of deal-making; how to evolve a business idea into a business model and to make it happen in real life; the importance of passion in venturing into a business instead of being driven by greed, the meaning of personal integrity and business ethics. These are things that were not covered in any business school curriculum. That experience made me realized entrepreneurship is a lonely affair and it is never wise to realise your dreams all by yourself. It is important to have a group of people with you whom you can draw strength from.
 
9. What are some of the challenges in starting a business from scratch? (Modify question to what are some of the challenges in maintaining a family business if applicable.)
I started Alpha-Plus Training in 1997, in the midst of the Asian Financial Crisis. However, I went into an industry that is recession-proof i.e. conducting school enrichment programmes where the Education Ministry had set aside millions of dollars of funding. The challenge was to develop programmes that schools and students find value in. Even though I have gone into the training business full-time, I continue to receive an income from part-time lecturing with world-renowned MBA programmes as well as brokering business deals. As such, I am supported by multiple sources of income. So my challenge then was to overcome my lack of focus on my business and the lack of a clear sense of purpose and direction in my life. As the business was profitable in the beginning years, I also had to guard against lapsing into self-complacency.
 
10. Who/What motivates you?
What drives me is that our programmes could impact masses of people positively when they play the Zeros-To-Heros boardgame. I recalled an occasion when we packed 350 game participants into a single venue to have a Game competition with only 3 Game facilitators. The level of fun and engagement is unbelievable. It was a phenomenon - the level of energy was extremely high and we could not think of another more cost-effective way to transform lives.
 
11. Tell me about the first few customers and the first few years of business.
The first few years passed pretty quickly as I was kept busy clinching more training contracts and enabling my pool of trainers to deliver quality programmes.
 
12. Please tell me some stories of your best day in business or your proudest achievement to date.
There are two occasions which come to my mind. After having conducted numerous training workshops, we received excellent responses for our Zeros-To-Heros boardgame from the primary schools to tertiary institutions. One year after our Boardgame was launched, I received a call from a manager of a public-listed company who said they have heard about our Zeros-To-Heros boardgame and the MOLI framework. This manager saw the value in the boardgame in developing his colleagues to be enterprising executives that would spearhead high growth corporate strategies. After we clinched the deal and delivered our Zeros-To-Heros game workshop, the Senior Vice-President was so impressed that he gave us a letter of testimonial. Since then, we have multinational companies (MNCs) like SUN Microsystems and Fuji-Xerox (Asia-Pacific) and government statutory boards like the CPF Board and the HDB which have engaged our services too. The second occasion happened at a neighourhood primary school where we pack in about 120 primary 5 students to play the Zeros-To-Heros game competition. At the end of the game, the less academically inclined students won the game competition. The teacher noted the gleam in the winner’s eyes and said that this could be a turning point in the lives of many youngsters.
 
13. Do you recall your worst day in business? Have you ever felt like giving up?
The worst day was when I had to make a painful decision to close my dot.com company and cut loss. It was especially painful as I have roped in friends and the decision left some of my friends in the lurch. Yes, I have already given up on the dot.com businesses but not my training company.
 
14. When was the moment you realised the business would work and support you?
This boardgame has garnered excellent feedback from all who played it, including a world-guru, professors from the Nanyang Technological University, professionals, high-ranking corporate executives and entrepreneurs. It has been played by thousands of students from primary schools to tertiary institutions and educational institutions had used the Zeros-To-Heros game in their staff retreat When we received commendations from all of the organizations that had engaged our services, we knew we have a viable product and business that has the potential to make it big in the global arena.
 
15. What are some of the things you have had to overcome to succeed?
My initial years in business was to overcome my self-complacency and a lack of focus. Currently, my company is poised for global expansion, I have to adopt the mindset of “letting go” for my control and share ownership will be diluted when external investors are brought into the picture.
 
16. What are some qualities that you feel you possess which differentiate you from someone who works for others?
Firstly, I like to take the initiative and make things happen. I like to take charge instead of taking instructions. Secondly, I like deal-making which is to workout the terms and conditions to a creative partnership. I firmly believe in my ability to conceptualize. I strive to see the “whole world in a grain of sand” and see possibilities and profitability in situations before others realize the opportunity. I spent great amount of time and money to invest in the grey matters between my ears. Not in terms of filling my brain with knowledge by attending courses but to sharpen my thought processes and to enlarge my thinking capacity. I strive to be well-read, well-travelled and be well-connected and with each experience gained, I will indulge in a process of constant reflections to integrate new experiences with existing knowledge to enhance my thinking capacity.
 
17. To succeed in business, what qualities are essential? What are some of the secrets in making a successful business?
To draw wisdom from God instead of counting on our human wisdom. To draw strength from God, to seek his counsel in times of key decision-making. My father once told me that “life is like a game of chess. Every move you make will affect the next move and definitely contributes to the outcome of the end-game. And life IS actually a game.” So don’t take life too seriously – many are risk averse because of the fear of failure. Look at it not as a failure but as a “hit or a miss”. Despite all our efforts, sometimes we hit our target, at other times we may miss our mark. Pick ourselves up and go for the next game, not forgetting to have fun along the way. There is no “be all and end all” or final destination.
 
18. Who or what inspires you?
There are 2 things that inspire me. At the spiritual level, God inspires me. I began to realize that whatever talents and gifts God has for me, they are not for my own benefit but are to be used in my service to others. On planet Earth, it is my father and Richard Branson, the chairman of the Virgin Group of Companies, a fun-loving, flamboyant and innovative deal-maker who inspires me.
 
19. Have you ever thought of expanding the business in some way or in multiple locations? How and where?
From day one, we have global ambitions for our business. We may have started small and at this point in time we are still small but we are poised for tremendous growth. After we have developed our full suite of products and programmes as well as build our brand equity, we will license our intellectual properties around the world.
 
20. What aspects of expansion would you like to see for your enterprise?
I truly believe in people. If I have good people working with me, then naturally, the business will grow. Hence, after we have developed our suite of boardgames and complementary training programmes, we will spend time to build a system to attract and incentivise talented people who share our vision to work with us. We will strike up licensing deals and creative partnerships to fuel our global expansion.
 
21. In your opinion, how would you define entrepreneurship?
Entrepreneurship is about seeking business opportunities on a continual basis and to make a profit by creating value for your customers. The crux of entrepreneurship is deal-making which is to develop creative terms and conditions for partnership to multiply your resources. Currently, as an adjunct lecturer with the RMIT (Royal Melbourne Institute of Technology in Social Entrepreneurship), I would like to expound on the Triple Bottomline concept. If the sole focus of running a business is to make money, it is too short-sighted and narrow in scope as the emphasis is only on the financial bottomline. Bottomlines in terms of Social Equity - i.e. contributing back to the community that allows you to make your profit and contributions to the Environment are equally important. The motto could jolly well be “To Do Good (to Others) in order to do Well.”
 
22. To what extent does one?s educational level help or hinder entrepreneurial-ship?
Yes, the level of education definitely has an impact on entrepreneurship. It enables us to learn quickly and efficiently from those who have already walked the journey. It is better to “stand on the shoulder of great men so that we can see far and beyond”. It saves us a lot of agony of going through the school of hard knocks! Our educational attainment helps us to be thinkers, to be able to conceptualise and acquire self-discipline. It stimulates our thought processes. Going into business requires a different mindset and skill-set altogether where perseverance, a ‘never-say-die’ attitude, the desire to exert control over our environment and the abilities to spot opportunities and getting others onboard through creative partnerships are important attributes that we cannot learn through academic pursuit alone.
 
23. As we try to select the final 41 entrepreneurs, what qualities would you think a person should have to inspire others?
The qualities I think that are inspirational can be summed up in the C-B-A: Conceive, Believe and Achieve. Firstly, you must be able to CONCEIVE – to give birth to the idea or a vision, sincerely BELIEVE that you could make it happen or to rope in others to overcome whenever constraints to make it happen and to strive at your level best to ACHIEVE it. Someone once remarked that the world is made up of two types of people – the reasonable man who goes along happily with most of the things in this world and the unreasonable who want to change the world. Most of the progress of this world is achieved because of the existence of the unreasonable man. Hence, it is important to have your point of views and to hold on to it and to make things happen despite what others said or done.
 
24. What are some of your own values in doing business and what do you like to pass down to others, particularly the younger generation?
My number one value is Integrity. The golden rule is: “to do unto others what you want others to do unto you”. My number two value is humility: where you give high regards to other people because you can learn something from them one way or another and you need to have an open mind to do that. My number three value is to have the abundance mentality: to help others to win so that in turn you will win as well.
 
25. What advice would you give young people who want to start their own business?
Firstly, they have to find the passion and meaning in the things that they do and their true purpose in life. And ideally, the business they are starting should be aligned with their true purpose or passion. They should be on a constant lookout for business opportunities even after they have started their business. They also need to see how to leverage on others to make things happen. Most importantly, they need to be innovative in whatever things they do to gain that competitive edge. It will be good if they can find a mentor, people who are successful in the field they are pursuing and who has been there and done that and be humble enough to seek their advice. To be mindful of cashflow problems, because cashflow problems are the ones that usually brings down a company, irregardless of whether it is profitable or not. Don’t go into business with the goal of making money. If making tons of money is your motive, then your life will be on an emotional roller-coaster. When you are pursuing the million-dollar business deal, you will be on the “Highs” and when the deal did not materialize you could be in the dumps. Most research showed that money is never a good motivator. You could get burnout or depressed when things went wrong because getting the money is your end-goal. However, if you have passion and found lots of meaning in the things you do – you will enjoy doing it and along the way, you look forward to the rewards, both financial and otherwise.
 
26. Please help me make a three-line summary of this interview after the basic information: your name, name of your business and kind of business. These three lines will highlight the interview for those who will be reading the summaries prior to reading the entire interview.
Alpha-Plus Training is in the business of transforming lives. Our MOLI Framework serves as a blueprint for personal success as it enables you to continually seek out opportunities for innovations and to make things happen through creative partnerships. We have developed Zeros-To-Heros, the world’s first boardgame that engages the enterprising spirit which has received endorsements by a world-guru, professors and high-powered corporate executives.
 
27. Student Interviewer's Personal Comment
I feel that Richard Mak is one entreprenuer that really walks the talk. He does what he preached. How do I know? In that brief encounter with him during the interview, he does everything that he has been talking about - the MOLI framework.
 
Interviewed by Teng Shu Qing, Jocelyn on 2006-05-30. Student can be reached at shuqing02@hotmail.com